93% of consumers belong to at least one subscription with 68% of them belonging to between three and eight. And based on their experience, 41% of them plan to join additional subscriptions in the next 12 months.
How can you harness the power of subscriptions to acquire more loyalty program members, supercharge engagement with current members and boost incremental revenue?
In this webinar titled, The Power of Subscriptions: Using Paid Enrollment to Amplify Your Loyalty Strategy, Beth Weiner, SVP, Client Management, and Paul Wolfer, Senior Manager, B2B Marketing, share insights from a recent consumer data study about utilizing Paid Enrollment to help achieve your loyalty goals.
In this webinar, you’ll learn:
- The state of the subscription trend from a consumer perspective.
- How Paid Enrollment can be easily layered in your loyalty program to drive acquisition, engagement and subscription revenue.
- How brands across different verticals like Panera, Starbucks and Burger King have used paid enrollment to achieve specific loyalty goals.