Objective
Build loyalty and drive sales among professionals by offering tailored rewards, exclusive benefits, and dedicated support.
Solution
Lowe’s MVPs Pro Rewards program is designed to support and reward professional contractors and business owners. With this program, pros receive personalized offers, dedicated support, and access to business tools to help pros save time and money so they can focus on the job at hand. Pro members can earn rewards points on purchases, which can be redeemed for Lowe’s e-gift cards and other valuable rewards. Additional perks include volume pricing, special financing options, and early access to sales and events. The MVPs Pro Rewards program aims to be a trusted partner and provide professionals with the resources and incentives they need to succeed.