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Loyalty Solutions Leader Clarus Commerce Rebrands to ebbo  

The rebrand signifies the company’s movement in comprehensive loyalty and customer engagement capabilities to deliver end-to-end solutions for brands of all sizes.  

ROCKY HILL, CONN — December 12, 2022 — Today, Clarus Commerce, a leading provider of end-to-end loyalty solutions, is excited to officially rebrand as ebbo. The rebrand comes after Clarus Commerce’s acquisition of PrizeLogic in late 2021. 

The ebbo brand signifies two loyalty industry leaders coming together – Clarus Commerce, helping brands engage and reward their best customers through an innovative, full-service approach to loyalty programs since 2001, and PrizeLogic, powering loyalty, promotions and rebate programs for leading brands in the retail, CPG and travel & hospitality space since 2008. 

ebbo’s full spectrum of customer loyalty solutions includes punch card programs, points-based rewards, retention rewards, premium loyalty and digital rebate programs, plus loyalty amplifiers like sweepstakes, UGC contests, trivia and more to help brands enhance their loyalty program with increased customer acquisition, program onboarding & education, revenue, point burn, customer retention and brand advocacy. 

“ebbo presents us a remarkable opportunity to invest further in proprietary technology, offer a wider array of services to our clients, bring in fantastic domain expertise and continue to accelerate growth,” said Tyler Haskins, EVP of Marketing, ebbo. “Our highly experienced teams have a proven track record of delivering innovative, award-winning solutions to the most recognizable brands in the world. ebbo is uniquely positioned to continually grow and take our solutions to the next level and drive value for our clients.” 

ebbo’s iterative approach benefits prospects and customers alike, offering flexibility and tailors programs and partnership. With this rebrand comes expanded loyalty services including creative & user experience, dedicated account management, strategy & analytics, content moderation, development services, customer service, legal services, prize management and decades of subscription billing management.  

“When it comes to loyalty, our philosophy has always been, ‘don’t set it and forget it.’ That’s why our mission at ebbo is to empower brands to drive loyalty through continuous customer engagement,” added Haskins. “We know that the best way to serve our clients is to understand them. We’re confident that our expanded offering will not only meet the expectations of our brand partners but exceed them. I’m excited to see what the future holds – and how we can empower brands to turn their best customers into brand advocates.”  

To learn more about how ebbo is delivering end-to-end loyalty solutions for today’s leading brands, please visit: 

About ebbo 

ebbo is an all-in-one loyalty company that has helped leading brands build unforgettable customer experiences for over two decades. In addition to its suite of uniquely configurable loyalty solutions, ebbo’s data driven, full-service approach helps brands build customer engagement on repeat. ebbo is based in Rocky Hill, CT with offices in Michigan and team members all over the U.S. For more information, visit

ebbo™ is an all-in-one loyalty company. With our data driven strategy, full-service approach, and the unwavering support of the people behind the platform, our dedicated team will work with you to understand your loyalty goals, innovate solutions and help you build customer engagement on repeat.

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