Johnson & Johnson Care Club
Establish direct customer relationships by capturing first-party data, delivering personalized experiences and driving member engagement.
Care Club is a healthy-living lifestyle loyalty program built around value-add information and insight coupled with Johnson & Johnson products. This innovative portfolio program encompasses 26 Johnson & Johnson brands across the company’s Self-Care, Skin Health/Beauty and Essential Health Products Consumer division. Members earn points for product purchase, reviewing products, taking polls about product usage in their lives and through personalization actions that help define the program experience.