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Tom Caporaso on Return Saver, The Free Return Shipping Subscription Service

Tom Caporaso, CEO of Clarus Marketing, spends a few minutes on Independence Day talking about Return Saver with Brent Leary of Small Business Trends.  Tom explains how Clarus came up with the idea for Return Saver, discusses the impact that return shipping charges can have on online consumers, describes the typical return process for a program member, and shares his thoughts on the future of return shipping policies.

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