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The Advantages of a Paid Subscription Program

In a piece for Supply & Demand Chain Executive, Clarus Commerce CEO Tom Caporaso describes the benefits of a paid subscription program in today’s retail landscape.  As he explains, such programs drive greater consumer interest and loyalty; result in larger and more frequent purchases by program members; and, when properly designed, help retailers support and achieve their larger corporate goals, monetarily and strategically.

ebbo™ is an all-in-one loyalty company. With our data driven strategy, full-service approach, and the unwavering support of the people behind the platform, our dedicated team will work with you to understand your loyalty goals, innovate solutions and help you build customer engagement on repeat.

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