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6 Ways T.J. Maxx Can Embrace Omnichannel Shoppers

In 2013, the notion that a large retailer doesn’t already have an ecommerce footprint would probably come as a surprise to most people, but it’s true:  A fair number of retailers have been slow to embrace the advantages that a digital marketing presence can provide. Clarus CEO Tom Caporaso gives the MultiChannel Merchant audience six tips designed to help large brick-and-mortar (but non-Internet) merchants transition into omnichannel retailers.

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