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Bolstering Customer Loyalty with Free Return Shipping

Barry Moltz, host of Business Insanity Talk Radio, chats with Tom Caporaso, CEO of Clarus Marketing, about loyalty programs for small businesses.  Tom discusses the traits of successful programs, breaks down the costs and rewards of such programs for small businesses, explains why customers are willing to pay to demonstrate their loyalty, and highlights the importance of customer feedback.  (Interview starts at 30:37 mark.)

ebbo™ is an all-in-one loyalty company. With our data driven strategy, full-service approach, and the unwavering support of the people behind the platform, our dedicated team will work with you to understand your loyalty goals, innovate solutions and help you build customer engagement on repeat.

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