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As On-Demand Deliveries Grow, So Does the Pressure on Smaller Merchants

Writing for Supply & Demand Chain Executive, Clarus Commerce CEO Tom Caporaso looks at the potential consequences to small business owners of Amazon’s continued expansion of its Prime Now service. As Amazon offers restaurant and grocery deliveries in more cities nationwide, local merchants will need to explore on-demand delivery options of their own in order to compete with Amazon and other potential rivals.

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